Websites & Funnels
Your website is a salesperson. Pick the one that fits.
A good one works nights and weekends, never calls in sick and hands you leads while you’re busy doing the actual work. I build four kinds. Here’s how to pick yours.

Lesson from client number one
They didn’t want a website. They wanted more customers.
My first real client asked me to build them a website. I had never built one. Two hours into our first call, I realized the website was just the thing they knew to ask for. What they wanted was a phone that rings.
That’s still the test for everything I build. A custom site, an AI site, a rental and a funnel all have the same job: turn the people who find you into people who pay you. Which one fits depends on your budget, your timeline and how you sell.
Read how I got here →
Four ways to build it
Four builds, one job: getting you customers.
Built to rank
Custom websites
For businesses that plan to invest in SEO, publish content, add pages and keep the site for years. Custom design, speed work, schema and tracking, built with WordPress and other tools.
See custom websites →Live in days
AI websites
A sharp digital business card for referral businesses and anyone who needs to look credible fast on a small budget. One to five pages, polished by a human.
See AI websites →From $249/month
Website rental
No big upfront bill. I build it, launch it and keep it running, and WebRocket CRM comes with it. Made for brand-new businesses and shops on a small budget.
See website rental →Sells one offer
Sales funnels
Ad, opt-in, VSL, order form, upsells and follow-up. I’ve built 100+ of them, and one won me a Two Comma Club award.
See sales funnels →Side by side
The right website depends on where you’re headed.
Only one of these has a sticker price, because the other three get built around your business. I’ll size those up on a quick call.
| Compare | Custom website | AI website | Website rental | Sales funnel |
|---|---|---|---|---|
| Price | Book a call | Book a call | From $249/month | Book a call |
| Speed to launch | Weeks, depending on how many pages you need. Every page gets planned, designed and built to rank. | Days. | Fast. I build it and launch it for you. | Depends on the funnel. A lead magnet moves faster than a webinar or a launch. |
| SEO | Built for it: site structure, schema, speed and room to add pages for years. | Basic. Fine for credibility. If ranking matters, go custom. | The basics. If SEO is the plan, go custom. | A funnel runs on ad, email and social traffic, so ranking isn’t its job. |
| Upkeep | I train your team, and a care plan keeps it updated. | Light. Built to stay simple. | Included: hosting, updates and support. | Funnels get better with testing, so plan on tweaks as the numbers come in. |
| What you get | Custom design, WordPress and other tools, speed work, SEO structure and schema, analytics and tracking, training | 1–5 pages, mobile-ready, contact form, domain and hosting, brand polish | Your site, hosting, updates, support and WebRocket CRM | Opt-in, VSL or sales page, order form, upsell, downsell, onboarding, email and text follow-up |
| Best for | Businesses investing in SEO, content and lots of pages, keeping the site for years | Referral businesses and anyone who needs credibility fast on a small budget | Brand-new businesses and brick-and-mortar shops that need an online push on a small budget | Businesses selling one offer through a lead magnet, webinar, application, challenge, launch or membership |
| More | Custom websites → | AI websites → | Website rental → | Sales funnels → |
Website rental is a straight rental. I’ll go over the terms on the call.
Recent builds
Real sites for real businesses.

She Sells Scottsdale
Luxury real estate in Scottsdale
shesellsscottsdale.com ↗
Asylum IV Therapy
IV therapy and wellness in Voorhees, NJ
asylumivtherapy.com ↗
Twenty3Eleven Rentals
Event rentals across the Southeast
t3erentals.com ↗
GT General Contracting
General contractor in South Jersey
gtgeneralcontracting.com ↗
TAM Lending
Mortgage lender
mortgagemakersonline.com ↗
Paula Shaw
Grief counseling in Encinitas and online
paulashaw.com ↗
And this one
You’re looking at one right now.
I built this site too. Click around, watch a few videos, then picture your business getting the same treatment.
See how I build custom sites →“Once we took the company online, we did over 1.3 million in sales in just under 60 days.”
A client I took from offline to online, in an email to me
Case study · Tattoo shop
About 1,600 consultation requests, tracked.
I built Jessie’s tattoo shop website. We never ran ads for her. Her CRM has tracked about 1,600 consultation requests. Tracked means counted, one by one, as they came in.
Tattoos are a brand purchase. People pick the artist first, and the website is where they decide to reach out.
“Some weekends, getting 50 and 60.”
Jessie, tattoo shop
Real client results, not typical ones. Yours depend on your market, offer, budget and follow-up.
Traffic → Offer → Sale
Your website is the offer. It still needs traffic.
The best-looking site in town does nothing if nobody sees it. Every customer comes from one of two kinds of traffic.
Both work. The free training shows which one fits your business right now.
Keyword traffic
Google Ads, SEO and AEO. You show up the moment someone searches for what you sell.
Brand traffic
Video, funny ads, social and Meta ads. People get to know you before they need you.
Still deciding?
Not sure which one fits? I’ll help you pick.
Tell me about your business, your budget and where you want to be in a few years. I’ll tell you which build makes sense, even if it’s the cheapest one.